Thursday, January 20, 2011

Credit Logo, Kritik

Logo


Former Logo of Credit Suisse, 1997-2006 On the first emblem of the SKA by 1856 - Spirited written signature SKA - was 1930 a coin icon with 20 stars for the branches and the headquarters. The new brand of 1952 contained the first time a picture, it shows an anchor as a symbol of trust, surrounded by Anchored in top confidence and Credit Suisse down.
1967 the Bank launched its first systematic campaign. 1968 was selected from a broad cross-Wermelinger the competition as a new logo. In 1976, the SKA in turn a new logo with a red, white and blue. In 1997, the revised logo and modernized. 2006 introduced by Credit Suisse at its 150th anniversary, the current logo.

Criticism


1997, Credit Suisse, in cooperation with the Swiss Bank Corporation and Union Bank of Switzerland (UBS in 1998 by a merger) to international pressure, a fund to compensate Holocaust victims. Banks were accused of store credits worth several hundred million U.S. dollars stolen from the German National Socialists and Jewish citizens have deposited in Switzerland. See, methods to Jewish assets in Swiss banks.
Like other Swiss banks, Credit Suisse was for their business relations with South Africa during apartheid criticism. 2002 in New York a complaint of 91 victims of apartheid against Credit Suisse, UBS and 20 other Western companies have been submitted and are supported by collaboration with apartheid South Africa, serious human rights violations. The suit was dismissed in November 2004 and is in Appeals.
2007 criticized human rights and environmental protection organizations, Credit Suisse, because, together with other banks in the IPO of Malaysian timber company Samling in Hong Kong funded. Environmentalists accuse Samling the destruction of rain forests and illegal logging and demand that the Credit Suisse estimated 10 million dollars will profit from the business for the protection of tropical forests. Credit Suisse believes to have examined this relationship extensively, particularly with regard to sustainable forest management and compliance with local environmental regulations by Samling.

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